HOW TO JOIN

1. Complete the Assessment.
2. Upon qualification, receive Maximize & Multiply™ acceptance confirmation and complete commitment agreement.
3. Begin the 12-week Maximize & Multiply™ Accelerator.

Program acceptance and confirmations will be emailed on a rolling basis.

Space is limited to the first 150 accepted Microsoft Partners. 

Participants who complete all the required content and steps within 12 weeks of enrollment will have access to all content and monthly office hours through June 30, 2025.

Please complete the assessment as soon as possible to secure one of 150 spots in the Accelerator

TOP FAQs

1: What Is the cost for me to join the Accelerator?

This accelerator is valued at over $5,000 per company and is available at no cost to 150 qualified Microsoft partners through Microsoft's generosity.

2: What is the time commitment for me and my team to participate in this accelerator?

The accelerator spans 12 weeks in total. Initially, you’ll dedicate approximately 30 minutes to complete an assessment. Following that, a minimum commitment of 2 hours per week is required from each participant, which includes engaging with the online content, participating in office hours, taking action detailed in your handouts, engaging in the community and sharing your progress. 

Participants who complete all the required content and steps within 12 weeks of enrollment will have access to office hours through June 30, 2025.

3: As a partner, what can I expect from the community and Microsoft if I invest in this accelerator?

By investing in this accelerator, you can expect comprehensive support and significant gains in three key areas:

Enhanced Knowledge and Skills

• • Expert Guidance: Benefit from sessions led by industry experts who will share their insights, best practices, and strategies to navigate the Microsoft ecosystem effectively.
  • Practical Learning: Gain hands-on experience through interactive modules, real-world scenarios, and practical exercises designed to reinforce your understanding and application of the concepts taught.
  • Continuous Learning: Access to monthly office hours ensures you can continuously refine your skills and stay updated with the latest trends and developments.

Growth and Revenue Opportunities

• • Maximized Incentives: Utilize various Microsoft incentives and benefits, which can significantly boost your profitability.
  • Co-Sell Success: Master the co-sell process with Microsoft, enhancing your ability to share and receive leads, collaborate with Microsoft's sales teams, and achieve better sales outcomes.
  • Ecosystem Growth: Build and scale your own partner motion within the Microsoft ecosystem to drive profitable growth with other partners. 

Community and Network Building

• • Peer Support, Mentorship and Collaboration: Join a vibrant community of like-minded partners, where you can share experiences, collaborate on joint opportunities, and build valuable relationships.
  • Access to Microsoft Resources: Leverage exclusive access to Microsoft’s resources, including amplification opportunities, marketing tools, and data insights, to enhance your business operations and strategic planning.
  • Develop and Activate Your Own Partner Ecosystem: Receive actionable guidance on building and optimizing your partner ecosystem, enabling you to create strong, collaborative relationships that drive mutual success and growth.

4. What can I expect in the 12 weeks of the Accelerator?

The Microsoft Maximize and Multiply Accelerator offers a comprehensive and immersive 12-week experience designed to enhance your growth with Microsoft. Here’s what you can expect during the accelerator:

1. Digital Sessions: Participate in specialized sessions that cover a wide range of topics, including setting up as a partner, enrolling in relevant programs, navigating Partner Center, understanding the co-sell process, activating incentives and benefits and more. These courses are designed to provide you with a deep understanding of the Microsoft ecosystem and actionable strategies to maximize your benefits, as well as building your own partner ecosystem.
2. Office Hours for Personalized Support: Benefit from dedicated office hours where you can seek personalized advice and support. These sessions are crucial for refining your approach, addressing specific challenges, and receiving expert guidance tailored to your business needs.
3. Expert Sessions: Attend sessions featuring speakers from Microsoft and successful partners who will cover key topics, share insights, and provide real-world examples of successful strategies. These expert sessions will offer valuable perspectives and advanced knowledge to enhance your understanding and capabilities.
4. Networking Opportunities: Connect with fellow partners and industry experts to build relationships, share experiences, and explore potential collaborations that can drive mutual growth and success.
5. Strategically Leverage Microsoft Resources: Access and leverage Microsoft’s vast array of resources, including marketing tools, technical support, data insights, and the Digital Marketing Center. These resources are designed to support your business operations and strategic planning, helping you to maximize your impact in the market.
   
   

Over these 12 weeks, you’ll gain invaluable insights, skills, and connections, setting you on a path to significantly enhance your market presence and sales success in collaboration with Microsoft while maximizing your benefits and incentives and building out your own partner ecosystem. 

• All Microsoft Partner types (ISVs, SIs, CSPs, MSPs, VARs, etc.) who also meet the following criteria:

  1. For ISVs: Commit to having at least 1 transactable listing in the Microsoft Azure Marketplace or in AppSource and be Co-Sell Eligible 
  2. For SIs: Commit to having at least 1 Solutions Partner Designation and 1 transactable listing in the Microsoft Marketplace

  Enrollment will be limited to companies meeting additional criteria, as requested in the assessment.

6. What are the criteria to join?

• Commit to completing all required content and taking all required steps. Don't worry, we will walk you through all of these essential processes so that you can maximize your Microsoft partnership!  
• Invest one resource to be dedicated for 12 weeks to complete content and deliverables
• Submit wins and participate in amplification opportunities upon notification or proactively
• Additional selection criteria
• Respond to communications in a timely manner, including sharing progress snapshots